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Many people think that they are just a restaurant/shop. They want to have more business, but they don't know how to do it. The budget is not much, or even very little. What should they do?
Check out the World Cup eatery marketing in Lei Tung Market.
The management company gathers eateries that are willing to work overtime, and puts out a big poster of the World Cup night snack, displays it in a prominent place, displays their best-selling food, and adds an attractive word, exquisite pictures and food sales time , and most importantly mention promotional offers so that the public can be made aware of their existence.
Even if the citizens and neighbors did not become customers this time, if they all saw the promotional materials when they passed by, it would already have been a successful promotion.
However, when many bosses talk about promotion with you, they will ask, how much business have you brought me? They often look at this product promotion issue from the perspective of a wise man. In fact, promotion is promotion, let more potential customers know your products and the existence of your store, and it has already been successful.
A boss of a consumer product who has come into contact with marketing and thinks that every dime used must be rewarded. In this connection, promotion is a cost to him. Therefore, he only sells in the market. Over time, his brand has not been promoted in the market at all, and of course the business is slowly shrinking. In this way, there will be no more marketing.
If the promotion can bring a lot of business, of course it is an additional return. Because promotion is not sales, and marketing is not selling.
Promotion is to slowly accumulate the trust of customers. When the time is right, customers may retaliate and bring you rewards.
/12 2022
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