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本帖最後由 denyslai 於 2023-2-15 16:56 編輯
Why do you need to make a good brand story?
Many businessmen first make good products, improve quality, reduce costs, manage production and shipment well, and do a good job in distribution, thinking that everything is done.
This is more than half of it right, and the other thing is that the brand story is not done well yet.
What is the brand story? It is to add a brand to your product and manage your brand well. When users and the market have used your product and know that your product is reliable, your brand story can be of great use.
Sometimes I see some good quality products in the export store, and I am curious to know what brand it is. After a search, I can't find this brand online, or there is this brand, but the website is not a website at all, really it's a waste.
Of course, it is estimated that the main reason is that some businessmen want to do short-term business only. They don't hope that the brand will be carried forward one day. They only do small work, and they don't know that they can make their own brand. Of course, some of them don't know how to do it, and they are very satisfied with short-term delivery.
In fact, if someone reminds them to do a good job of their own brand in addition to production, at least the story information of this brand can be found online, not fragmentary information, and the product price can be increased accordingly. The company's business will not die because of the death of the OEM brand. There is no need for them to rely on the OEM brand.
With your own brand, you can promote in different fields. When the brand position is consolidated, people will only come to you, looking for your products and brands. This is a long-term business plan.
Brand stories can be placed on their own web pages and on social media, so that the brand can flourish. To promote the brand further and to promote it better, to spend some money is needed.
/02 2023
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